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ASUS and Fresco Logic Bring USB 3.0 Solution to Life at CES 2010
Release Date : January 05 , 2010

Visitors Will See Interconnected High Definition PC Camera, Notebook and Storage Devices Realizing the Benefits of USB 3.0


LAS VEGAS--(BUSINESS WIRE)--ASUS (TAIEX: 2357) and Fresco Logic Inc., a global leader in USB 3.0 connectivity solutions, have combined their innovation and expertise in chip and system integration to become the industry-leading enablers of USB 3.0, also known as SuperSpeed USB. The CES demonstration in ASUS booth # S3 30368 and in Fresco Logic booth # S3 30769 will showcase the accomplishments Fresco Logic and ASUS have achieved in bringing an end-to-end USB 3.0 solution to market and will highlight various ASUS platforms equipped with Fresco Logic’s FL1000 host controller chip for connectivity to peripherals such as storage devices and high definition PC cameras.

“This demonstration is an important example of how ASUS and Fresco Logic continue to drive market leadership and meet the demand for USB 3.0”

This comprehensive demonstration resulted from ASUS and Fresco Logic responding quickly to the strong market demand for USB 3.0. One configuration will have an ASUS N Series notebook with a Fresco Logic FL1000 host controller connected to a PC camera that is streaming high definition 1080p60 (1080p at 60 Hz) video. Another configuration will have an ASUS M4A77TD-E motherboard with a Fresco Logic FL1000 connected to a PC camera and a USB 3.0 capable external hard drive storage device, which demonstrates the capture of raw uncompressed high definition video and play back from the storage device.

“This demonstration is an important example of how ASUS and Fresco Logic continue to drive market leadership and meet the demand for USB 3.0,” said Chewei Lin, General Manager, Motherboard Business Unit at ASUS. “Our collaboration with Fresco Logic has allowed ASUS to quickly introduce USB 3.0 to our major product lines just one year after the SuperSpeed USB specification was finalized. The collaboration also enables the best performance and cost ratio for our products and offers even more value to our customers.”

“Fresco Logic and ASUS were able to benefit from each other’s core strengths to bring USB 3.0 solutions to market in so many different applications remarkably quickly,” said Jing-fan Zhang, CEO of Fresco Logic. “Fresco Logic is pleased to enable equipment vendors, like ASUS, to develop their USB 3.0 product portfolio by reducing their time-to-market, lowering power consumption, and improving their price-performance through FL1000’s innovative architecture and implementation.”

The FL1000 is a single-chip PCI Express to USB 3.0 host controller that enables connectivity for PCs, digital TV, storage, mobile and multimedia devices. The FL1000 is shipping now either as a discrete component or as a FL1000 enabled PCI Express add-in card or Express Card. With its innovative architecture and high level of integration, the FL1000 delivers exceptional performance, while minimizing total system cost and design cycle time. For more information on Fresco Logic’s products, visit, or contact

About ASUS

ASUS is a leading company in the new digital era. With a global staff of more than ten thousand and a world-class R&D design team, the company’s revenue for 2007 was 8.1 billion US dollars. ASUS ranks among BusinessWeek’s “InfoTech 100,” and has been on the listing for 12 consecutive years.

About Fresco Logic

Fresco Logic is a global fabless semiconductor company providing advanced solutions that deliver highly efficient connectivity for next-generation consumer electronics, personal computing, storage and mobile devices. As a leader in USB 3.0, also known as SuperSpeed USB, Fresco Logic provides a comprehensive offering of silicon, software and reference designs to help system designers accelerate the adoption of USB 3.0. For more information on Fresco Logic and its products visit:

ASUS is a registered trademark of ASUSTeK Computer Inc. Fresco Logic is a trademark of Fresco Logic. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.